When you complete a form on our website, create an Alert Labs user account or purchase products from our website store, Alert Labs collects the personal information that you give us such as your name, address and email address.

When you use our website and user account website (AlertAQ™ water and HVAC intelligence platform, hereafter, "AlertAQ"), we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

Email marketing (if applicable): With your permission, we may send you emails about new products and other updates.

If you participate in promotions offered by Alert Labs partners, that use a promo code such as YOUSAVEWATER50, your address will be shared with the partner organization.

When using the services accessible through the AlertAQ and software that has been downloaded to your smartphone or tablet to access services (Mobile App), the following are the limited situations where we may share personal information and/or data collected by your sensor(s):

With your consent: We may share personal information when we have your consent. One example of this would be if you sign up for programs offered by our partners (e.g., energy or insurance companies). If you do this, we may share certain information with our partner. This could include your enrollment information, the activation status of your device, and data, alerts, and/or notifications generated by the device.

For external processing: We may work with vendors, service providers, and technicians who help with some of our data processing, analysis and storage. They may also assist with monitoring our servers for technical problems. These technicians (as well as Alert Labs employees) may be able to access certain information about you or your account in line with this work but will not be allowed to use this data for non-Alert Labs purposes.

For business reasons: Upon the sale or transfer of the company and/or all or part of its assets, your personal information may be among the items sold or transferred. We will request a purchaser to treat our data under the privacy statement in place at the time of its collection.

We will own and may share non-personal customer information (for example, aggregated or anonymized customer data) publicly and with our partners. For example, we may publish trends about water use or frequency of floods in the home. This information may also be shared with other users to help them better understand their water usage compared to others or raise awareness about safety issues. We may also share non-personal information with our partners, for example, if they are interested in providing demand-response services or other incentive programs.


How do you get my consent?

When you provide us with personal information to complete a contact form, user account registration, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to opt-out.

How do I withdraw my consent?

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at or mailing us at:

Alert Labs

Attn: Privacy Commissioner

2-132 Queen St. S., Kitchener, ON N2G 1V9 CANADA


We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.


In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

Certain service providers may be located in or have facilities in a different jurisdiction.. If you elect to proceed with a transaction on our website that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

For example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Some links on our website may direct you away from our site. We are not responsible for the privacy practices of other websites and encourage you to read the privacy statements for those organizations.

Our website uses cookies or similar technologies, including Google Analytics, to improve the functionality and performance of this site, to help you navigate between pages efficiently, and to allow us to tailor content to your interests. Most web browsers allow you to adjust which cookies are accepted or rejected by default by adjusting your browser settings. Please note that removing or rejecting cookies could affect the availability and functionality of our Services.


To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.


By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.


We reserve the right to modify this privacy policy at any time, please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of the information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.


If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Commissioner at or by mail at

Alert Labs

Attn: Privacy Commissioner

2-132 Queen St. S., Kitchener, ON N2G 1V9 CANADA